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Welcome to Advance Performance
- the running store for everyone
We are dedicated to your success at -
and enjoyment of - running. From our two
UK-based stores we offer not just fantastic
products but also award-winning help and
advice to enable you to achieve your
optimum running performance.
Visit our on-line shop or
one of our stores.
Further information on our Cambridge store Further information on our Peterborough store Further information on our Cambridge store
What makes us different?
We take your running seriously. No matter what age or ability. That's why we offer FREE Gait Analysis - where your running motion is assessed by our highly-skilled staff - ensuring you are fitted with the perfect running shoes for your needs.
Click here to find out more

Latest news headlines

Footnotes - Summer 09

The latest edition of our newsletter, Footnotes, is now available in store! Catch up with all the latest happenings at Advance Performance, including the Cambridge Festival of Running, Sam's success as East of England Businesswoman Entrepreneur of the Year 2008, news from the local running community and new products in store.

Run the A1 Series 2009

Encouraging Everyone To Run - Come On, Give it a Try! All about the A1 Series Peterborough based Advance Performance, the running store for everyone, sponsor most local running races as part of the company philosophy of supporting the community. As a result of this, the A1 Series was born. Previously supported by Nike, Mizuno and New Balance, the Series has grown and developed and has raised over £10,000 for the British Heart Foundation, Marie Curie Cancer Care and Sue Ryder, Thorpe Hall Hospice. In 2009, Mizuno are once again supporting the series wholeheartedly and have kindly given a substantial level of prizes and support. Sue Ryder Care Thorpe Hall Hospice are very excited to be the A1 Series 2009 charity. They are looking forward to joining us in raising much needed funds to help the people it cares for get the best from life. 25p will be donated for EVERY entrant at EVERY race The A1 Series 2008 raised over £2300 and we are looking to raise even more in 2009! Aims of the A1 Series To encourage everyone to run, regardless of their age or ability To increase the numbers attending the individual races To promote the activities of local running clubs To encourage runners to join their local club To raise funds for the Sue Ryder Care Thorpe Hall Hospice To inform people about Advance Performance – the running store for everyone To promote the specialist products of Mizuno with the aim of reducing injury and discomfort to runners To put novice runners in touch with experts In fact, working together for the good of the sport Advance Performance and Mizuno would like to thank all the race organisers and their committees, referees, starters, commentators, medical back-up personnel, marshals, catering staff, runners and everyone else involved in making these races a success. Members of running clubs are dedicated to their sport and give time tirelessly to organise road races throughout the area and the sponsors are keen to help. If you would like to know how you can raise money for Sue Ryder Care, please visit www.suerydercare.org.uk reg charity no. 1052076 -- The Advance Performance Run The A1 Series 2009 Folksworth 15 mile, Peterborough - 18 January www.yaxleyrunners.org.uk Thorney 10K, Nr Peterborough - 29 March www.thorneyrunningclub.co.uk Eye 10K, Nr Peterborough - 10 May www.eye10k.co.uk Abbey 10K, Ramsey, Cambs. - 14 June www.ramseyroadrunners.org.uk Sutton Feast Beast 7 mile, Ely – 28 June entries via Runners World online Bushy 10K, Peterborough, Cambs. - 12 July www.bushfieldjoggers.co.uk Thorney 5 mile, Nr Peterborough - 16 August www.thorneyrunningclub.co.uk Nene Valley 10 mile, Peterborough - 6 December www.nvh.org.uk/
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Advance Performance are joint
organisers and sponsors of the

Cambridge Festival of Running
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Advance Performance at:
PETERBOROUGH: 5 Vitas Business Centre, Dodson Way, Fengate, Peterborough, PE1 5XG - Tel. +44(0) 1733 891 111
Opening hours: Mon, Tue 10 - 7, Thur 10 - 8, Fri 10 - 6, Sat 9 - 6 (Closed Wed, Sun & Bank Holidays)
CAMBRIDGE: Gusto Mill (behind the Beefeater), Huntingdon Road, Cambridge, CB3 0DL - Tel. +44(0) 1223 279 191
Opening hours: Wed, Thur, Fri 11 - 7, Sat 9 - 6, Sun 10 - 4 (Closed Mon, Tue & Bank Holidays)
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