Welcome to Advance Performance

  • Mother’s Day Gift Ideas
    If your mum is a runner, then we’ve put together a few ideas for Mother’s Day gifts For Mother’s Day you could give her running Spring wardrobe a boost with some super new clothing from Ronhill, including tops, tights and jackets to keep out the breeze or protect from those April showers.… Read More »

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In-store Peterborough
Social distancing inside our Peterborough store

Advance Performance has been working with the local running community as an independent specialist running and triathlon store for more than 20 years.

Helping runners of all ages and abilities, achieve their personal goals, providing our unique RunBetter Gait Analysis and shoe prescription.

The team at our Peterborough and Cambridge stores have unrivalled experience and expertise. Making us much more than the average sports store.

Throughout lockdown closures we’ve continued to support our customers and welcome them back in-store safely.

The running and triathlon stores for everyone


  • Running for Mental Health
    The benefits of running on a regular basis are many but they aren’t just physical, there are also benefits from… Read More »
  • Pulseroll Prize Draw
    Fun Prize Draw Time. We’ve two fantastic prizes in partnership with Pulseroll – the perfect recovery partner. Pulseroll supply the… Read More »
  • AP Running Shoe Guru
    Need advice on replacing your running shoes? Now you can email our Running Shoe Guru for help During lockdown we’re… Read More »
  • COVID update
    Important COVID update Store update from 5 January 2021 With the increased covid restrictions Advance Performance will temporarily close to… Read More »